Good Question.

So I found this great poster on Grain Edit. A particularly rad graphic design blog.

It's by Concepcion Studios. I headed on over to Concepcion's site and took a look around.

So here's the thing. I like Concepcion studios work. I really do. That My Chemical Romance poster would be framed in my living room if it was for sale. But doesn't all their work look rather homogenous? I mean I like the style but it seems everything they do is in that same retro style.

So the question is. Does Concepcion Studio's talent and creativity become diminished by the fact that they are more or less a one-trick pony? Should design be about bringing your own voice to every piece or should it be about invention and problem solving for each new and unique client? I'm very curious to hear opinions and thoughts on this matter.